Leadership Communications with Paul Wood

Join my conversation with Douglas Lyndsay of Leadership Solutions

Dr. Douglas Lindsay

drlindsay92@gmail.com

Doug is an experienced leader, communicator, team builder and coach with a demonstrated track record working in the military, higher education, and with businesses in different domains. He is skilled in organizational development and change, leader and leadership development, building high performance teams, executive coaching, facilitation and assessment.  Doug served for over 22 years in the Air Force where he held varied roles such as scientist, professor, psychologist, director, among other roles.  Since leaving the military, he has worked for several higher education institutions, businesses, and consulting organizations developing leadership programs and educational courses focused on executive education and development.  In addition to his consulting and coaching, he is the Executive Editor for the Center for Character and Leadership Development at the United States Air Force Academy.  Doug earned his Bachelor’s Degree in Behavioral Science from the United States Air Force Academy, his Master’s in Experimental Psychology from the University of Texas at San Antonio and his PhD in Industrial/Organizational Psychology with a focus on Leadership from the Pennsylvania State University.  He has over 125 publications and presentations on leadership and is a sought after speaker regarding organizational dynamics, leadership development, and coaching.

In this episode, we speak with Wayne Berringer about how to optimize in house marketing and communications teams.

Executive Education is expected to be a $109B business by 2031, according to a recent study by FMI. Join me for an in-depth look at one such program, the Stanford LEAD program, with the Bay Area's Anuj Totapudi.

According to Stanford GSB, LEAD stands for:

• Learn from the brightest minds in the world — Stanford Graduate School of Business faculty — who also teach in the highly ranked MBA program.
• Engage with Stanford GSB faculty and a global cohort of peers in rich exchanges that foster deep connections.
• Accelerate your impact in your organization by applying learnings in real-time for high-impact results.
• Disrupt your organization and drive meaningful change.

Show Notes:

1. Size of Executive Education Market: https://www.prnewswire.com/news-releases/executive-education-program-market-to-grow-by-11-2-cagr-as-online-learning-gains-traction-worldwide-301410970.html

2. Link to Stanford LEAD program: https://grow.stanford.edu/browse/stanford-lead-online-business-program/?program_type=leadership&campaignid=71700000059338677&adgroupid=58700005418216105&adgroup=LDC-TM+-+LEAD+-+Only&kwid=43700049313876693&utm_medium=cpc&utm_source=GOOGLE&utm_term=stanford+lead&matchtype=e&extensionid=&targetid=kwd-298977031656&utm_campaign=LDC-TM+-+LEAD&utm_content=406588990998&loc_physical_ms=9003454&loc_interest_ms=&network=g&adposition=&device=c&feeditemid=&gclsrc=aw.ds&gclid=CjwKCAjwloCSBhAeEiwA3hVo_aLOm5A3uAw0Tm8jp-Bm4RkrgyVTih1vR7cOw60raAT0iy8NcDYJxhoC1H8QAvD_BwE

3. Overview Video on Stanford LEAD program: https://youtu.be/k2iuRyC2eew

4. WHOOP TOOL: https://woopmylife.org

5. Power Course: https://www.youtube.com/watch?v=AozJ4AkgAMw

Join my conversation with Ted Matthews of The Forum Group where we discuss the changing role of the Chief Communications Officer. 

Ted Matthews, president and owner of Forum-Group, LLC, is a veteran public relations practitioner with broad experience in public and government affairs; media, marketing and internal communications; community and philanthropic relations; and executive support for presentations, speeches and other needs. 

www.forum-groupllc.com/about

Join my conversation with Alyssa Garnick, founder of AGEAN PR, where we talk about brand marketing trends and what CCOs and CMOs need to keep in mind in the year ahead. 

Alyssa is an award-winning brand and PR campaign architect and has spent 25 years helping the biggest global brands position themselves, launch products with creative ideas, and grow press coverage that drives reputation and sales. She is a campaign creator and strategic PR counselor for the most iconic global brands. She has won three "best campaign of the year" awards, was named to PRWeek's "Top 40 Under 40" list, and she has won numerous other awards for her work with brands such as IKEA, McDonald's, P&G brands (Venus and Secret), Philips Norelco, Coca-Cola, UN Women #heforshe, FedEx, Microsoft, Krispy Kreme, and Neutrogena. She is a brand PR strategist who comes up with ideas, programs, and then overseas the media campaigns and content creation that activate and drive the desired results. 

Alyssa also has a specialty in promoting and shifting the reputations of corporate brands by creatively reaching different audiences, especially consumers. In September 2020, Alyssa founded a boutique PR firm, AGEAN PR. AGEAN does brand-building PR that is clear and powerful. AGEAN focuses on brand-building PR, for consumer brands, corporations, CEOs, experts, and celebrities that drive coverage, conversation, commerce, and reputation-building results.

Join my conversation with crisis management and earned media guru, Mark Herr.

For the last 20 years, Mark Herr has led or helped lead the communications efforts of three iconic financial services companies, Merrill Lynch, AIG, and SAC Capital/Point72 Asset Management. He shaped their responses to some of the highest-profile crises in the financial world, helped rebuild their reputations, and built the brands of several other properties.

At Merrill Lynch, Mark created and executed the communications strategies as the company dealt with the turn of the century Tech-Wreck, Enron, and Auction Rate Securities litigations, as well as the other legal, regulatory, and public policy problems the company faced.

Joining AIG in the heart of the 2008 financial crisis, Mark led AIG’s Media Relations team as the company navigated being the poster child for the crisis. Working closely with CEO Bob Benmosche and other C Suite management, Mark devised the responses to the company’s fall from grace and was a key architect of its reputational comeback.

Hired by Steve Cohen and SAC Capital to create and build the firm’s global communications function, Mark served as Managing Director and Head of Global Communications. He used his expertise in crisis communications and media relations to design the strategy that took SAC from being viewed by many as a pariah to a firm that enjoys 60 percent approval.

He rebranded SAC as Point72 and built the brands for Mr. Cohen’s VC firm, Point72 Ventures, his industry-unique analyst training vehicle, Point72 Academy, and his philanthropic veterans mental health treatment program, Cohen Veterans Network.  Mark also created Point72’s internal communications program and launched its digital and social media properties and strategy, while establishing its talent recruitment messages.

A former reporter, political operative, litigator, regulator, and government official, Mark brings a unique 360-degree understanding to what it means to be in the blinding spotlight of public opinion and how to turn around the narrative from bad (or worse) to better.  As a builder of brands, he also knows how to establish the right public presence for new firms.

Mark has now founded his own communications boutique and among his projects, Mark is consulting with Mr. Cohen on Mr. Cohen’s purchase of the New York Mets and advises other companies in the pharmaceutical and financial services industries.

Join me for a conversation with Wendy Salomon of The Harris Poll, where we talk reputation management in a Post-Pandemic World, social justice and the role of corporations, and more.

Ad Tech, Retargeting, Geofencing?  Digital marketing and advertising guru Tom Hileman joins the podcast and talks the latest trends in leveraging marketing technology to drive competitive advantage. 

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